Agentic AI Research / 2026
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Research ReportEdition 01 · 2026 40,000+ employees60,000+ AI agents

The Coming
Age of AI
Colleagues.

A hype-free, data-driven guide to scaling agentic AI inside a real global organisation — written from inside 18 months of practice, not prediction.

60K+
Deployed agents
2%
Drive disproportionate ROI
54
Distinct agent tasks
18 mo
From zero to scale
01 — Introduction

Most companies are still early.

Much of the global conversation around AI remains fixated on model breakthroughs and timelines to AGI. Despite the headlines, most organisations are still relatively early in their adoption journey.

We set out to share our experience as a large global technology company that has transformed its business into an AI-first organisation — with over 40,000 employees across a wholly-owned global portfolio, who have together built more than 60,000 AI agents.

We believe this places us among the largest operators of AI agents globally whose core business is not the sale of AI services to other companies.

This report provides a hype-free guide to help organisations accelerate AI at scale: what to expect, which use cases drive ROI, and how to organise for it. Implementing AI agents on top of traditional corporate structures is, of course, just the first step. The report concludes by exploring a more radical horizon — autonomous AI-enabled organisations that reimagine entire corporate departments from the ground up.

Most companies, however, are still far from that reality. In the meantime, we hope sharing insights from over 60,000 deployed AI agents will offer practical value to others navigating the same journey.

02 — Finding No. 1

The classic power law holds.

Approximately 2% of active AI agents drive a disproportionate share of business impact. The implication is clear — the first priority for every organisation is to double down on that 2%.

Finding No.1 · The power law
2%
of agents generate the majority of ROI. The remaining 98% serve narrower, individual workflows.

Organisations should also use data-driven analysis to identify — and then nurture — the agents that are trending toward the power-law group. Without this signal, high-potential agents quietly stay underused while attention scatters across the long tail.

A clear pattern emerged across the portfolio: companies kept building the same 20 “power-law” agent use cases. Across different industries, geographies, and languages — and with no mandate from headquarters — companies consistently converged on the same set, each delivering a strong, immediate ROI.

03 — Convergence

The same 20 use cases, everywhere.

Across industries, geographies and languages — with no central mandate — portfolio companies independently converged on the same set of high-ROI agentic use cases.

While not a comprehensive list, these are a strong starting point that all organisations should implement. They also offer a window into the future: tasks that will likely become “default AI” within a few years. Three examples below; the full list is in the report.

01Reviewing and triaging high volumes of inbound messages
02Querying company datasets to generate custom reports
03Agents designed to track customers at risk of churn
04 — Complexity

Agents map to seniority levels.

AI agent complexity falls into four tiers that map closely to human employee seniority levels.

Senior-level agents have the largest total number of users. When looking at daily usage, however, it splits almost evenly between senior and junior agents — revealing that simpler agents carry significant weight in daily tasks.

05 — Where they live

Departmental breakdown.

We identified 54 distinct AI agent tasks across corporate functions. A full breakdown by department and task is included in the downloadable report.

Data analytics & market intelligence18%
Operations15%
Personal AI assistants (outside any formal department)14%

Data analytics and market intelligence claimed the largest share at 18%. Operations follows at 15%, for tasks such as forecasting supply or managing inventory. Notably, the third largest share — 14% — sits outside any formal department: employees' personal AI assistants.

06 — Productivity

Three bands of hours saved.

Productivity agents — where ROI is measured in hours saved — divide cleanly into three distinct bands.

82% · Base<20h
17% · Middle20–173h
<1% · Top1000s h

The majority — 82% deliver under 20 hours saved per month, typically personal assistants. The middle tier (17%) saves 20–173 hours monthly — roughly up to one FTE. At the top, less than 1% operate at a different scale entirely, delivering the equivalent of thousands of hours of monthly work.

The top band

Less than 1% operate at a different scale entirely.

Delivering the equivalent of thousands of hours of monthly work — a handful of agents carrying outsized impact.

07 — Value

A small group of outliers.

Value agents — measurable in revenue growth or cost reduction — follow the same shape. A handful deliver outsized gains.

$
Most agents

Under $1M in annual value

For example, reducing annual audit costs.

$$
A smaller middle tier

$1M–$10M in annual value

For example, a customer-facing assistant answering niche vacation-rental questions.

$$$
A tiny number of outliers

Tens of millions of dollars annually

One portfolio company used agents to manage communications and onboarding for a new third-party affiliate marketplace. Projected annual revenue: $83M.

Where ROI is difficult to quantify, we use the “delete it tonight” test. Business unit leaders are asked: “What would happen to revenue or costs if the agent were permanently deleted?” Framed this way, most leaders can provide a tangible ROI estimate.

08 — Models & Cost

Most models are now good enough.

Across-the-board improvements mean nearly every modern model can handle nearly every agent task. The challenge is no longer capability — it's cost discipline.

Our internal agentic AI platform, Toqan, offers ten different AI models to our 40,000+ employees. The latest cutting-edge models are only needed for the most complex tasks.

AI costs are volatile and hard to predict. We've found it more effective to focus on optimisation and empower individual business lines to make their own cost decisions. Our solution is a two-tier approach:

A two-tier approach

Free under 200/hr.
Production above.

Anyone can use AI freely under 200 requests per hour. Above that threshold, users need departmental approval — the business line itself is best placed to weigh benefit against cost.

09 — Framework

A three-step adoption framework.

We have developed a three-step process for driving adoption of agentic AI at large organisations. The need is real — most large organisations struggle to move from experimentation to scale.

01Establishing the agentic AI initiative
02Driving the initial adoption
03Scaling up to thousands of agents
10 — Looking ahead

From AI colleagues to AI-led organisations.

After scaling to 60,000 AI agents, we now have a clear view of what an AI-driven organisation looks like in practice — and what comes next.

What we observe across our portfolio is transformation rather than total disruption. We see three trends:

01Individuals and small teams building agents to work more efficiently
02Every company adopting the same “quick win” use cases that become “default AI”
03Portfolio companies nurturing the “power law” agents that create advantage
The deeper shift

Electrification only paid off once factories were rebuilt around it.

The same framing applies to AI. The biggest gains come when companies re-build core functions from the ground up with AI in mind — not when they layer agents onto existing structures.

It is only when companies re-build core functions from the ground up with AI in mind that they will experience the biggest gains.

We are actively testing what happens when entire functions, departments or full organisations are led by AI, rather than simply layering agents on top of existing hierarchies. In this model, AI is oriented around desired outcomes of the workflow, rather than constrained by existing vendor arrangements, team structures, or approval chains.

There are significant challenges to work through before this can be implemented at scale. Stay tuned for a future Prosus research report on autonomous AI-enabled organisations.